All 50 features in Coached. Select any one and see it the way it appears in the app, not an artist's impression. The five signals that read Jordan on the home-page journey are tagged Beat 1 to 5 here, with everything else built around them. Every feature is in every plan: nothing gated, no add-ons, 0% of your income.
The needs-first dashboard that turns a roster of data into a daily action list.
A full builder with the inbuilt exercise library every coach gets on day one.
The signals from the home-page journey, and the engine that turns them into a session-level call you stay in control of.
AI does the logging, the engine does the arithmetic, and everything nutrition needs is built in at no extra cost.
Coach-grade measurement (four skinfold protocols, nine girth sites) and a verdict that knows the goal.
Real apps your athletes actually open, online or off.
Tiers cap by client count, never by features. Founding cohort: 3 months free, then 50% off, locked for life, and we take 0% of your coaching income.
Claim a founding spot See pricingYour whole roster in one red / amber / green signal. Check-ins, nutrition and recovery fold into a single status per athlete, sorted by who needs you, so your attention lands where it matters instead of scrolling a spreadsheet hoping to spot it.
Watch a session as it happens, sets and loads arriving as the athlete logs them, so you can step in mid-workout instead of reading about it tomorrow.
Exactly as it looks in the app: a straight table of numbers. Each lift's peak implied 1RM, block against block, with the delta in kilograms. Proof of how much stronger an athlete got that you can show, not just claim.
Athletes request an exercise swap; you approve or decline. The change lands in the program with the decision on the record, on either side.
Missed check-ins and quiet nutrition logs get chased automatically. The system does the nagging, so the coaching relationship doesn't have to carry it.
Intakes land as structured cards: flags and allergies surfaced first, training history and numbers beneath, and the full questionnaire one tap away. Onboarding starts from facts, not a blank chat thread.
New clients are walked through their setup by an automated sequence, included in every tier, where other platforms charge for it as an add-on.
The Strength (1RMs) card holds the three anchor lifts plus every exercise 1RM, each labelled with where it came from. Edit an anchor and every ratio-derived estimate re-derives from the new number.
The Needs-attention panel on Home: one feed of everything that wants you (PBs, flags, requests, check-ins) instead of a dozen scattered alerts.
Blocks run 1 to 16 weeks, and the tonnage drawer splits every week into primary and accessory load so you see the shape of the block, not just the sets. A deload is a single-week selector that defaults to None: optional, never hard-coded into your programming.
Chain single blocks into one macrocycle (“Sequence blocks”, name it Off-Season) and track each main lift block over block. The est-1RM-by-block trend shows the escalation: every block reads the results of the one before it.
Supersets and rest prescriptions written exactly as you'd put them on a whiteboard, and shown to the athlete exactly where they need them.
Load is prescribed one of two ways: a percentage of estimated 1RM, or RPE. The engine turns either into a number for each athlete. Where that estimate comes from is the next feature.
A template stores the prescription, not the weights. On assign, every load resolves from that athlete's estimated 1RMs, and the estimates derive from the three anchor lifts (bench, squat, deadlift), body weight, or a fixed or time basis. Same template, each athlete's own numbers.
A full inbuilt library from day one. Every entry carries its muscle group, rep curve, 1RM basis, coaching cues and a video link, so prescriptions resolve to sensible loads even for movements the athlete has never tested.
Every set maps to a 21-muscle taxonomy and lands on a bar between the evidence-based landmarks (MEV to MRV), so gaps and overreach are visible before the block starts. The overlay calls out what's well-fed, what to add, and what to ease off.
An activation card is a named bundle of prehab exercises — categories run General, Shoulder, Hip, Knee, Lower Back and Ankle. Build one once, attach it to any training day from the day's dropdown, and the athlete warms up with it before the work sets.
Attach your cues to any exercise and the athlete sees them exactly where they're needed: on the movement, mid-session, not in a message they read last Tuesday.
Beat 1 of the journey. An optional speed input per set, read from the athlete's own tracker, with a velocity chart on every trackable lift. The fatigue engine scores each session against the athlete's own load-to-velocity line, so a slowing bar shows up before a missed lift does. No other coaching app in this class does velocity at all.
Beat 2 of the journey. A 0–100 score built from HRV (35%), sleep (30%), training load (20%) and resting heart rate (15%), each measured against the athlete's own baseline, not a population average. Green from 70, amber from 50, and the breakdown is always visible: transparent, never a black box.
Four dials — sleep, energy, stress, soreness — each scored 1 to 10 on tap-dots, each toggleable per client. It feeds the readiness picture with how the athlete actually feels, so the read is never wearable data alone.
WHOOP and Apple Health today, with Garmin and Android Health Connect on the way. Overnight recovery data flows straight into the score. No manual entry, no screenshots of a sleep app in the chat.
The autoregulation engine reads the morning's recovery and answers at session level: a red day prepares a lighter version of the whole session, and a green day (if you allow push) clears the athlete to go beyond plan. Apply or keep, the choice is recorded with its reason, and the coach sees it. Recommendation, override, record — the mechanism from the home page.
Beat 4 of the journey: the whole-athlete synthesis. Training, recovery and nutrition folded into one written verdict and dropped into the builder while you prescribe, so the whole athlete drives the call, not the last tab you looked at.
Beat 5 of the journey, and the reason Coached exists: the recommendation, the call and what happened next, timestamped and shared, visible to coach and athlete alike. Only one platform keeps this record.
Type any food on the planet (the bakery scroll, the servo pie, the thing with no barcode) and the AI fills the macros. Saved to the athlete's foods once, logged forever. This is what kills the “I couldn't find it so I didn't log it” excuse.
Photo scan reads the plate and fills the macros. No barcode hunting, no manual entry. That's the difference between an athlete who logs for a week and one who logs for a block.
The composition auto-calculator compares the athlete's actual weigh-in trend with the pace their goal needs (cut, gain or recomp) and adjusts calories automatically, capped and gated on a recent coach skinfold. The measurement keeps the machine honest, and the machine keeps the athlete on pace.
When the engine moves calories, protein holds at no less than 1.8 g per kilo and fat at 0.6; carbs absorb the change. It's the arithmetic half of the composition engine: the auto-adjust decides how much, this decides where it comes from.
When the label's right there, scan it. Packaged food logs in seconds, with an AI fallback reading the label photo when the database comes up empty.
Protein, carbs, fat and fibre tracked live against the day's target, with the calorie hero up top. The athlete sees exactly where they stand before dinner, not after the weigh-in.
Training days and rest days aren't the same day, so they don't get the same targets. The app knows which one today is and serves the matching numbers without the athlete thinking about it.
Prescribed against eaten, tracked day by day, with adherence visible to the coach. Drift shows up while it's still a conversation, and the engine refuses to auto-adjust off a half-logged week.
When a target changes, the athlete reads the plain-English why, straight from the engine that made the change. Every adjustment is explained, never just applied.
Recipes live inside Fuel with scaling built in, so a meal fits the athlete's targets instead of the athlete doing arithmetic at the stove. Logging one is a single tap.
A grocery list generated from the recipes in the plan, so the shop matches the week.
Manual entry for the things only you know the numbers for. And when you don't know the numbers, the AI autofill two features up does it for you.
Change is read over a rolling four-week window because day-to-day scale noise isn't a trend, and coaching decisions shouldn't be made on noise. Weight, skinfolds and girths all report against the same 28 days.
The window gets a verdict in plain English, observational and honest: a pattern to discuss, never a causal claim. The athlete doesn't have to interpret a graph alone, and neither do you.
The goal calculator infers the scenario (cut, bulk or recomp) from where the athlete is against where they're headed, and every verdict is scored against that direction. The same −0.4 kg a week is on-pace in a cut and a red flag in a bulk.
Four skinfold protocols built in — measure the way you were taught and the app does the body-fat conversion where the protocol defines one. Every reading lands in the same record, and a fresh coach skinfold is what unlocks the nutrition auto-adjust.
Every composition read is paired with a strength indicator built from deadlift 1RM and compound tonnage. Weight coming off while strength holds is a good cut. Weight coming off while strength slides is muscle, and it gets flagged before the block is wasted — that's the whole point of measuring both.
Weight, method-labelled body fat, lean mass, sum of skinfolds and nine girth sites, all in one Physiology record with per-metric history. The measurements the verdicts run on live here, not in a spreadsheet on your laptop.
A real app on both platforms, built phone-first for one-handed use mid-session: under gym lighting, between sets.
Log the whole session with no signal (basement gyms included) and it syncs when the connection comes back. The sync pill shows the queue, and conflicts are resolved by you, not silently.
The app calls a PB the instant it's logged and keeps the implied 1RM live, so the next percentage-based prescription is already working from the new number.
The athlete films the lift and it stages as a form-check clip, ready to send into the coaching thread. You watch it, cue the fix, and it's logged against the session. No third-party app, no lost clips.
Line up two recordings of the same movement weeks apart and watch the technique change frame for frame: the clearest proof of progress there is.
Progress photos live in the record with everything else: dated, comparable in a gallery, and next to the numbers they explain.
Coach and athlete message in the same app as the program, so the conversation and the training stay on one record.